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In this communication campaign for Vic city, I wanted to talk about something that its inhabitants are very proud of. I chose to talk about Vic's quality of life through its birds.
By looking at the birds in a city, you can see if it is clean, has air pollution, a high level of stress, etc.
I drew colourful birds and made the statement "here, the birds have life", a metaphor to talk about the life of the people of Vic.
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